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Wrangler National Finals Rodeo
The National Finals Rodeo, organized by the Professional Rodeo Cowboys Association (PRCA), is the premier championship rodeo event in the United States. Wrangler Jeans is the title sponsor for the 10-day event, commonly just called the National Finals or NFR, which is also sometimes referred to as the World Series of Rodeo and the Super Bowl of Rodeo. The NFR showcases the talents of the PRCA's top 15 money-winners in each event as they compete for the world title.

The NFR is held each year in the first full week of December, at the Thomas & Mack Center on the campus of the University of Nevada, Las Vegas. (UNLV) and is aired live on CBS Sports Network. Cowboy Christmas, a cowboy gift show, is held concurrent with the rodeo at the Las Vegas Convention Center.

From Wikipedia.org